A baby’s cry can be upsetting and frustrating. It is designed to get your attention and you may be worried that something is wrong with your baby. ICON works nationally with GPs, nurses, health visitors and midwives to help parents understand that; infant crying is normal, it does stop and how to support your baby and yourself.
ICON stands for:
- I – Infant crying is normal
- C –Comforting methods can help
- O – It’s OK to walk away
- N – Never, ever shake a baby
Click here to find out about the campaign and message, they have some great resources on their site for both parents and professionals
Speak to someone if you need support such as your family, friends, Midwife, GP or Health Visitor.
